Legal
Privacy Policy
Last updated: July 29, 2026
This Privacy Policy explains how ALT7 ("we", "us") collects, uses, and shares information when you visit tryalt7.com or purchase our products.
Information We Collect
Order information — name, email address, phone number, shipping and billing address, and payment details (processed by our payment processor; we never store full card numbers). Account information — email and password if you create an account. Marketing information — email address if you join our list or claim a sample. Usage information — pages visited, referral source, device and browser type, collected via cookies and similar technologies.
How We Use It
To fulfill and ship orders, verify age and shipping eligibility, provide customer support, send transactional emails (order confirmations, shipping updates), and — with your consent — send marketing emails you can unsubscribe from at any time. We also use usage data to improve the Site and prevent fraud.
Who We Share It With
Service providers who help us operate: payment processing, shipping and fulfillment carriers, email delivery, and analytics. We share only what each provider needs to do its job. We do not sell your personal information.
Affiliate Tracking
If you arrive via an affiliate link, a cookie stores the referral code so the affiliate is credited for your purchase. This cookie contains no personal information.
Data Retention
Order records are kept as long as required for tax, accounting, and legal purposes. Marketing data is kept until you unsubscribe or ask us to delete it.
Your Rights
You may request access to, correction of, or deletion of your personal information at any time by emailing orders@tryalt7.com. Depending on your state of residence, you may have additional rights (e.g., under the California Consumer Privacy Act).
Security
We use industry-standard safeguards (TLS encryption in transit, access controls, and reputable processors) to protect your information. No method of transmission or storage is 100% secure, but we work to protect your data.
Children
The Site is for adults 21+. We do not knowingly collect information from anyone under 21.
Changes
We may update this policy from time to time; the latest version will always be posted here.
Contact
Privacy questions: orders@tryalt7.com or (602) 492-8333.